[rumori] Nike iD (fwd)


From: Bob Boster (meridiesATdetritus.net)
Date: Sat Feb 10 2001 - 14:42:49 PST


Not strictly speaking on topic, but certainly within the spirit of
collage:

> > From: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > To: "'Jonah H. Peretti'" <perettiATmedia.mit.edu

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Your NIKE iD order was cancelled for one or more of the following

> reasons.

> >

> > 1) Your Personal iD contains another party's trademark or other

> > intellectual property.

> > 2) Your Personal iD contains the name of an athlete or team we do not

> have

> > the legal right to use.

> > 3) Your Personal iD was left blank. Did you not want any

> personalization?

> > 4) Your Personal iD contains profanity or inappropriate slang, and

> besides,

> > your mother would slap us.

> >

> > If you wish to reorder your NIKE iD product with a new personalization

> > please visit us again at www.nike.com <http://www.nike.com>

> >

> > Thank you, NIKE iD

> > ------------------------------------------------------

> > From: "Jonah H. Peretti" <perettiATmedia.mit.edu

> > To: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Greetings,

> >

> > My order was canceled but my personal NIKE iD does not violate any of

> the

> > criteria outlined in your message. The Personal iD on my custom ZOOM XC

> USA

> > running shoes was the word "sweatshop."

> >

> > Sweatshop is not: 1) another's party's trademark,

> >

> > 2) the name of an

> > athlete, 3) blank, or 4) profanity.

> >

> > I choose the iD because I wanted to remember the toil and labor of the

> > children that made my shoes. Could you please ship them to me

> immediately.

> >

> > Thanks and Happy New Year, Jonah Peretti

> > ------------------------------------------------------

> > From: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > To: "'Jonah H. Peretti'" <perettiATmedia.mit.edu

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Dear NIKE iD Customer,

> >

> > Your NIKE iD order was cancelled because the iD you have chosen

> contains,

> > as stated in the previous e-mail correspondence, "inappropriate slang".

> >

> > If you wish to reorder your NIKE iD product with a new personalization

> > please visit us again at www.nike.com <http://www.nike.com>

> >

> > Thank you, NIKE iD

> > ------------------------------------------------------

> > From: "Jonah H. Peretti" <perettiATmedia.mit.edu

> > To: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Dear NIKE iD,

> >

> > Thank you for your quick response to my inquiry about my custom zOOM XC

> USA

> > running shoes.

> >

> > Although I commend you for your prompt customer service, I disagree with

> > the claim that my personal id was inappropriate slang.

> >

> > After consulting Webster's Dictionary, I discovered that "sweatshop" is

> in

> > fact part of standard English, and not slang.

> >

> > The word means: "a shop or factory in which workers are employed for

> long

> > hours at low wages and under unhealthy conditions" and its origin dates

> > from 1892.

> >

> > So my personal iD does meet the criteria detailed

> >

> > in your first email.

> >

> > Your web site advertises that the NIKE iD program

> >

> > is "about freedom to

> > choose and freedom to express who you are." I share Nike's love of

> freedom

> > and personal statement. The site also says that "If you want it done

> > right...build it yourself."

> >

> > I was thrilled to be able to build my own shoes, and my personal iD was

> > offered as a small token of appreciation for the sweatshop workers

> poised

> > to help me realize my vision.

> >

> > I hope that you will value my freedom of statement and reconsider your

> > decision to reject my order.

> >

> > Thank you, Jonah Peretti

> > ------------------------------------------------------

> > From: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > To: "'Jonah H. Peretti'" <perettiATmedia.mit.edu

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Dear NIKE iD Customer,

> >

> > Regarding the rules for personalization it also states on the NIKE iD

> web

> > site that "Nike reserves the right to cancel any Personal iD up to 24

> hours

> > after it has been submitted".

> >

> > In addition it further explains:

> >

> > "While we honor most personal iDs, we cannot honor every one. Some may

> be

> > (or contain) others trademarks, or the names of certain professional

> sports

> > teams, athletes or celebrities that Nike does not

> >

> > have the right to use.

> > Others may contain material that we consider inappropriate or simply do

> not

> > want to place on our products. Unfortunately, at times this obliges us

> to

> > decline personal iDs that may otherwise seem

> > unobjectionable. In any event, we will let you know if we decline your

> > personal iD, and we will offer you the chance to submit another."

> >

> > With these rules in mind we cannot accept your order as submitted.

> >

> > If you wish to reorder your NIKE iD product with a new personalization

> > please visit us again at www.nike.com <http://www.nike.com>

> >

> > Thank you, NIKE iD

> > ------------------------------------------------------

> > From: "Jonah H. Peretti" <perettiATmedia.mit.edu

> > To: "Personalize, NIKE iD" <nikeid_personalizeATnike.com

> > Subject: RE: Your NIKE iD order o16468000

> >

> > Dear NIKE iD,

> >

> > Thank you for the time and energy you have spent on my request.

> >

> > I have decided to order the shoes with a different iD, but I would like

> to

> > make one small request.

> >

> > Could you please send me a color snapshot of the ten-year-old Vietnamese

> > girl who makes my shoes?

> >

> > Thanks, Jonah Peretti

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