Re: [rumori] download salvation


From: Jon Leidecker (wobblyATdetritus.net)
Date: Wed Aug 14 2002 - 18:01:34 PDT


>>At the same
>>time, 39% of downloading enthusiasts said they bought more
>>CDs, because they found new music that they wanted to
>>purchase through their file-swapping activities.

this gets brought up quite a bit, and the RIAA doesn't respond, they can
just talk louder about lost sales. the reason why is: their business plan
is based on the ideal of selling millions of copies of one record. the
coast to coast standarization of radio is largely that way because it's
easier business.

for the RIAA the problem is, those 39% who are spending more are spending
it all on different records, discovering esoteric tastes. that's a DANGER
to them. they make less money selling 100,000 copies of 10 records than
they do a million of one; even if sales go up, they're getting in over
their heads.

I'd go as far as to say that the danger they're combatting is much more
about choking off internet access to the non-mainstream as it is about
simple 'illegal copying', as always, this is about control over what you
are exposed to. they're happy all those small fringe internet radio
stations are getting killed; they don't want people's tastes to diversify
because their business plans aren't sophisticated enough to micro-market.

jl

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